Major competing online search engines, adwords and organic
posted on 29 December 2010 | posted in Internet Related
In the business market, whatever the kind of business, you are always going to find two major companies or organizations, competing in order to be the best and also to be able to beat the other in everything they do. For example there is always competition between the major phone company providers like motorola vs nokia, or iphone vs blackberry. These companies are always working to make the other look better than the other and thus by doing this, the customers have been split in to two, some are loyal to motorola, others are loyal to nokia in other cases some prefer iphones to blackberry and the list goes on and on. Such is the case with the two major online search engines, adwords vs organic. These two are in constant competition, adwords entice its customers with the fact that they only have to part with their money if they see progress, so they are given a guarantee of positive feedback. On the other hand, organic work on convincing its customers that long term investments like theirs is the way to go because they will start eventually start yielding fruits and it will be all worth it.